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HPC Sales Director

Lunar Digital -

Full-time (Permanent)
Published on
5 March 2025

Lunar Digital is uniquely positioned in the regions we operate to deliver power dense colocation environments with bespoke cooling technologies to satisfy our client’s ever-evolving data centre requirements.  The ideal candidate would utilise their vast experience and network to drive new business development through various methods, including strategic prospecting, leveraging key existing relationships, and utilising their exposure to the market to direct Lunar Digital’s strategies. By leveraging market insights and trends, they will implement actionable plans that enable success and growth, ensuring the company remains at the forefront of the data centre industry.


The role involves working consultatively to deliver colocation and connectivity solutions to new clients and partners. As the HPC & AI Sales Director, your primary objective is to secure HPC colocation revenue, conducting the entire sales cycle autonomously. Responsibilities include organised strategic prospecting for new logo clients, generating and qualifying opportunities, submitting formal proposal documentation, strategic deal qualification and managing the inside sales executives to drive success through identifying clients that match Lunar’s ICP. This role is ideal for motivated individuals looking to advance their career in the largest North-West provider of independent data centre space, supporting a wide range of businesses hosting critical infrastructure across the UK.

Main Responsibilities

• Develop a strong pipeline through proactive leveraging of existing strategic relationships

• Generate and qualify leads independently and utilise the inside sales executive for additional prospecting in promising verticals.

• Achieve monthly targets and key performance indicators for both activity and sales.

• Create and execute strategic campaigns.

• Conduct physical data centre tours for prospective clients.

• Work with the marketing team to increase brand awareness and generate leads.

• Develop a strong understanding of customers' core objectives and challenges to match Lunar Digital's products and services to their needs.

• Regularly update CRM and provide necessary sales reports.

• Provide input and support for strategic planning and business development initiatives.

• Identify and develop relationships with key partners to expand market reach and drive indirect sales.

• Collaborate with cross-functional teams to ensure successful implementation of client projects and solutions.

• Stay informed about industry trends and advancements in AI-driven colocation and power-dense colocation and utilise existing knowledge to drive strategies that increase Lunar Digital’s exposure to AI driven colocation opportunities.

• Regularly meet with the exec team to propose new strategies and progress on existing initiatives.

• Create and execute commercial strategies aimed at accelerating business growth

Skills and Experience

• 10+ years of experience in consultative data centre sales.

• Exposure to AI-driven colocation requirements or power-dense colocation.

• Consistent record of achieving targets.

• Good technical understanding from AI/ GPU hardware /managed services/ data centre background.

• Ability to engage at multiple levels within a customer organisation.

• Excellent communication skills, both oral and written.

• Proficient in Outlook, Excel, Word, and PowerPoint.

• Strong organisational skills.

• Experience in management of a team and proven success.

• Experience in strategic deal qualification (B.A.N.T/S.C.O.T.S.M.A.N, etc.).

• Experience in deal closing and using various methods.

• Ability to demonstrate scenarios where adversity was overcome to secure a client’s business.

• Strong problem-solving skills and a creative approach to developing new ideas.

• Experience in providing responsive, customer-focused service.

• Exceptional time management skills and the ability to prioritise tasks.

• Ability to produce high-quality work within tight deadlines.

• Capability to work independently and as part of a team.

• Must be educated to degree level (BSc/BA).

• Driving licence and own vehicle required.

Benefits

• Excellent commission scheme – uncapped.

• Be part of a thriving data centre operator in Manchester.

• Regular work-based socials and team-building activities.

• Work closely with executive-level personnel.

Personal Specification

• Results-oriented with high energy and personal drive.

• Notable exposure and experience to power dense colocation opportunities and understanding of bespoke cooling technologies.

• Responsible and accountable for own actions.

• Flexible, adaptable, self-motivated, and proactive.

• Self-starter with a 'can-do' attitude.

• Ability to see the big picture of the company.

• Thrives in a flexible, pragmatic, and results-oriented management style.

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